Homenews2024September

2024 September

  • Necessity vs. Opportunity: What Drives Entrepreneurship

    • September 9, 2024
    • Posted by: Kleos Advisory
    • Category: Introduction
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    What drives someone to leave the comfort of a steady job to start a new business? Is it a calculated move to seize a promising opportunity, or a desperate act of survival in the face of unemployment or economic hardship? Understanding the distinction between necessity-driven and opportunity-driven entrepreneurship is not just a matter of academic interest—it’s a key to unlocking the full potential of new ventures and supporting them in ways that lead to sustainable success.

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